SPARKS University officially goes public
- Datum:
- 19/02/2026
Campaign reports on the launch of SPARKS University
In a detailed article, Campaign Germany presents our study concept, founding partners, and the vision behind our university. The article highlights our ambition to combine academic quality with real-world relevance and to create a new form of education for creatives and marketers.
Together with founding partners Serviceplan Group and Hornbach, SPARKS University will launch in the 2026/27 winter semester. With bachelor's degree programs in Design & Arts, Copy & Story, and Media & Data, the university offers a range of courses that combine creative craftsmanship, strategic thinking, and interdisciplinary fundamentals.